What is a Vision Tracker

A vision tracker, in the context of goal setting and personal development, is a tool or system that helps you monitor and track your progress towards achieving your vision or long-term goals. It provides a visual representation of your goals and allows you to track your milestones, actions, and outcomes over time.

A vision tracker typically includes the following elements:

  • Goals
  • Milestones
  • Actions
  • Progress Tracking
  • Reflection and Adjustment

What is a SWOT Tracker

A SWOT tracker is a tool or system that helps individuals or businesses monitor and track the findings of a SWOT analysis over time. SWOT analysis is a strategic planning technique used to assess the strengths, weaknesses, opportunities, and threats related to a specific situation, project, or business.

A SWOT tracker typically includes the following elements:

  • Strengths: Identify and list the internal strengths of the individual or business. This could include unique skills, resources, or advantages that contribute to their success.
  • Weaknesses: Identify and list the internal weaknesses or areas of improvement. These could be limitations, skill gaps, or other factors that may hinder progress.
  • Opportunities: Identify and list the external opportunities that the individual or business can capitalize on. These could include emerging trends, market changes, or potential partnerships.
  • Threats: Identify and list the external threats or challenges that the individual or business may face. These could include competition, market fluctuations, or regulatory changes.

What is Eisenhower Matrix

The Eisenhower Matrix, also known as the Urgent-Important Matrix, helps you prioritize your tasks based on their urgency and importance. This matrix allows you to manage your time efficiently.

Here's how it works:

  • Important and Urgent: Tasks that fall into this category require immediate attention and should be completed as soon as possible. These are typically deadline-driven projects or urgent client requests.
  • Important but Not Urgent: These tasks are important for your long-term goals but don't have an immediate deadline. This category includes activities like marketing, skill development, and strategic planning. Allocate time to these tasks to avoid them becoming urgent in the future.
  • Urgent but Not Important: These tasks are often distractions or interruptions that demand immediate attention but don't contribute significantly to your long-term goals. Delegate or eliminate these tasks whenever possible to prioritize your important work.
  • Not Important and Not Urgent: These tasks are low-priority and don't contribute much to your overall goals. Minimize or eliminate these tasks to focus on more valuable activities.

Why use these trackers? 

Clarity and Focus

Trackers provide a visual representation of your goals, progress, and priorities. They help clarify your vision, identify areas of improvement, and keep you focused on what truly matters.


Trackers create a sense of accountability as you monitor and track your progress. They serve as a reminder of your commitments and goals, making it more likely that you will take action and follow through on tasks.

Organization and Efficiency

Trackers help you stay organized and manage your time effectively. They allow you to break down larger goals into smaller, manageable tasks or milestones, making them more achievable.

Adaptability and Improvement

Trackers enable you to regularly review and reflect on your progress. This reflection helps you identify areas for improvement, make necessary adjustments, and adapt your strategies or actions.

Motivation and Momentum

Seeing your progress and accomplishments on a tracker can boost your motivation and confidence. It provides a sense of achievement and momentum, encouraging you to keep pushing forward and striving for further success.

How to house these trackers? 

There are several ways to house or manage trackers effectively. Here are a few options:

  • Physical Planner or Notebook: Many people find it helpful to have a physical planner or notebook dedicated to housing their trackers. You can create separate sections or pages for different trackers, such as a page for the Vision Tracker, SWOT Tracker, and Eisenhower Matrix. This allows for easy access and the ability to update and review your trackers offline.
  • Digital Spreadsheets or Documents: Using digital tools like spreadsheets or documents can provide flexibility and ease of updating and organizing your trackers. You can create separate files or sheets for each tracker, and customize the layout and structure to suit your needs. Popular software like Microsoft Excel, Google Sheets, or Notion can be utilized for this purpose.
  • Project Management or Productivity Apps: There are numerous project management or productivity apps available that can house your trackers. These apps often provide features like task management, goal tracking, and progress visualization. Some popular options include Trello, Asana, Todoist, Microsoft Planner, or Evernote. Explore different apps to find the one that aligns with your preferences and requirements.
  • Online Platforms or Websites: If you prefer a more integrated and online approach, you can explore online platforms or websites that offer tracker functionalities. These platforms often provide templates and tools specifically designed for vision tracking, SWOT analysis, or task prioritization. Examples include Milanote, Airtable, or Monday.com.

Vision, SWOT & Eisenhower Matrix for Freelancers

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