How Designers Can Use AI To Be More Creative and Efficient

Unlock creativity and efficiency with AI for designers. Discover innovative tools and techniques. Boost your design game!

Written By:
Alabi Mercy
Published Date:
Feb 19, 2024
Updated Date:
Jan 31, 2024


People will continue to use AI to boost their efficiency and creativity and in no way will AI replace Humans.

The journey of AI started in the 1950s with the pioneering work of Alan Turing, who proposed the Turing Test to determine if a machine could mimic human intelligence. In the 1960s, AI research gained momentum with the development of the first AI programming language, LISP, by John McCarthy.

What then is AI?

Artificial Intelligence (AI), is the ability of a digital computer or computer-controlled robot to perform tasks commonly associated with intelligent beings.

What is the role of designers?

Designers fulfill a range of important roles across industries. They are problem solvers who analyze challenges and develop creative solutions by blending their artistic skills, technical knowledge, and understanding of user needs.

Their ability to identify problems, gather insights, and translate them into design concepts helps address the needs and goals of users or clients.

Designers are also visual communicators who masterfully convey messages through their expertise in color, typography, layout, and imagery. Their designs effectively communicate ideas, emotions, and information in visually compelling and engaging ways.

Designers also play key roles in user experience (UX) and user interface (UI) design. UX designers focus on creating positive and meaningful experiences for users by conducting research, developing user flows, and designing intuitive interfaces.

They optimize usability and accessibility to enhance user satisfaction. UI designers, on the other hand, specialize in designing the visual and interactive elements of digital interfaces.

They collaborate with UX designers to ensure the visual design aligns with the overall user experience goals.

They may choose to be graphic designers, product designers, web designers, or motion designers, their contributions are however crucial in shaping the visual landscape and improving user interactions in various domains.

How Designers Can Use AI To Be More Creative and Efficient

By embracing AI technologies, designers can tap into the power of automation, data analysis, and intelligent algorithms to enhance their creative process, optimize their workflow, and deliver more impactful designs.

Designers can leverage AI in various ways to enhance their creativity and efficiency.

Here are the top 7 ways designers can use AI:

Generative Design

AI-powered generative design tools can assist designers in exploring a vast range of design possibilities. is a home for creative generative image applications and this is an example of AI tool that fit into this category and ofcourse you can start using it for free.

By inputting parameters and constraints, designers can use AI algorithms to generate multiple design variations quickly.

This enables designers to explore new ideas, discover innovative solutions, and push the boundaries of their creativity.

Design Assistance

AI can serve as a design assistant, providing suggestions, recommendations, and insights during the design process.

An example is Designera, it gives individualized interior design suggestions.

AI algorithms can also analyze design elements, user preferences, and industry trends to offer data-driven recommendations for color schemes, typography, layout, and more. This helps designers make informed decisions and streamline their workflow.

Design Automation

Repetitive and time-consuming tasks, such as resizing images, cropping photos, or generating design assets, can be automated using AI.

Designers can utilize AI-powered tools to automate these mundane tasks, freeing up their time to focus on more creative and strategic aspects of their work.

Image and Content Analysis

AI algorithms can analyze large sets of images, videos, and textual content to extract valuable insights.

AI Magicx is another AI tool that generates and optimize marketing/e-commerce copy.Designers can use AI-powered tools to analyze user feedback, sentiment analysis, and market research data.

This information can inform the design process, helping designers create designs that resonate with their target audience.

Augmented Reality (AR) and Virtual Reality (VR)

Designers can use AI in conjunction with AR and VR technologies to visualize and prototype designs in immersive environments.

AI algorithms can help in creating realistic simulations, allowing designers to gauge user experiences and make design decisions before the final implementation. Another AI tool under this category is AI Reality.

It provides augmented reality prototyping through text input.

Personalized User Experiences

AI enables designers to create personalized user experiences by leveraging user data and preferences.

AI algorithms can analyze user behavior, interactions, and preferences to deliver tailored designs and recommendations.  

You can try UX writing assistant which is used for user experience content creation and optimization.

This helps designers create engaging and customized experiences that cater to individual user needs.

 Design Verification and Testing

AI can also assist designers in verifying and testing their designs for usability, accessibility, and quality.

AI-powered tools can conduct automated testing, identify potential issues, and provide feedback on design elements.

This helps designers iteratively refine their designs and improve the overall user experience. CHATGPT and Designify can be used for this, Designify is mainly used for high-quality photo editing for e-commerce products and image editing.

Selecting the right AI-powered tools that designers can use for design automation

By exploring these tools, assess their suitability for your specific design needs, and consider their compatibility with your preferred design software and workflow.

Adobe Sensei

Adobe sensi
Adobe sensi

Adobe Sensei is an AI and machine learning platform integrated into various Adobe Creative Cloud applications. It provides features like automated image cropping, content-aware fill, font matching, and intelligent object selection.

Adobe Sensei helps streamline design workflows and automates repetitive tasks. Adobe Creative Cloud offers various subscription plans that include access to Adobe Sensei features across applications like Photoshop, Illustrator, InDesign, and more.

The pricing varies depending on the specific plan and if it's for individuals, teams, or enterprises. Adobe offers monthly and annual subscription options, and they often have discounted rates for students and educators.



Canva is a popular online design platform that utilizes AI to simplify the design process. It offers pre-designed templates, smart layouts, and automated resizing tools.

Canva also provides AI-powered image enhancement features, such as background removal and image cropping, to optimize visual assets.

Canva offers a freemium model, allowing users to access a wide range of design features and templates for free.

They also provide Canva Pro, a subscription-based plan that offers additional features like advanced image editing, team collaboration, and access to premium templates. Canva Pro is available at a monthly or annual subscription price.

Autodesk Generative Design


Autodesk Generative Design is a tool that uses AI algorithms to explore design iterations based on specific constraints and objectives.

It assists designers in generating optimized design solutions by considering various factors like material usage, weight reduction, and structural integrity.

Autodesk offers Generative Design as part of their Fusion 360 software. Fusion 360 has subscription plans tailored for individuals, startups, and businesses. The pricing varies depending on the plan, and they typically offer monthly or annual subscription options.



Framer is a design and prototyping tool that incorporates AI to automate interactions and animations.

It offers features like Auto-Code, which automatically generates code based on design elements, and Magic Motion, which uses AI to create smooth and dynamic transitions between screens.

Framer offers different pricing plans, including a free tier with limited features. They also have subscription plans like Framer Solo and Framer Team, which provide additional features and collaboration options.

The pricing is available on their website and can be billed monthly or annually.



DALL-E, a groundbreaking AI design tool developed by OpenAI, is poised to transform the world of visual creativity. Currently in its beta phase, DALL-E harnesses the power of a cutting-edge diffusion model to breathe life into text descriptions, turning them into strikingly realistic images.

DALL-E offers a range of pricing options, with plans starting at a mere $15, augmenting the value of its free monthly credits.

Key Features:

  • Natural Language Understanding: Communicate your vision in everyday language.
  • Versatile Image Generation: Source inspiration from a multitude of references.
  • Realistic Artistry: Transform text into impeccably lifelike visuals.



Artbreeder, a celebrated artistic tool, empowers users to craft and share an expansive spectrum of visuals, paintings, and artistic compositions.

Guided by the mantra "Create like never before," Artbreeder boasts a thriving community of over 10 million users, facilitating the creation of an awe-inspiring repository of more than 250 million images.

All of this is achieved through the fusion of text and visuals, driven by the remarkable capabilities of artificial intelligence (AI) technology. Pricing options commence at a modest $8 per month.

Key Features:

  • AI-Powered Artistry: Employ a suite of tools to develop characters, artworks, and beyond.
  • Creative Fusion: Seamlessly blend images and text to birth unique designs.
  • Genetic Editing: Tailor images by manipulating their genetic makeup, crafting portraits, landscapes, and more.

Wrapping up

AI will continue to provide designers with a range of valuable capabilities and benefits. It will serve as a powerful tool to enhance creativity and efficiency in the design process.

AI-powered tools and algorithms can generate design variations, offer data-driven recommendations, and automate repetitive tasks, enabling designers to explore new ideas, make informed decisions, and save time.

AI can also analyze user data and preferences, helping designers create personalized and tailored user experiences.

Additionally, AI can assist in design verification and testing, providing feedback on usability, accessibility, and quality.

By leveraging AI, designers can tap into its potential for automation, data analysis, and intelligent algorithms to augment their creativity and streamline their workflow, ultimately leading to more impactful and successful designs. So why not try out these tools.